{"id":13577,"date":"2019-04-15T14:18:07","date_gmt":"2019-04-15T12:18:07","guid":{"rendered":"https:\/\/necomplus.com\/necomplus-outsourcer-de-referencia-en-el-i-foro-rent-a-car\/"},"modified":"2023-07-05T11:27:35","modified_gmt":"2023-07-05T09:27:35","slug":"necomplus-outsourcer-de-referencia-en-el-i-foro-rent-a-car","status":"publish","type":"post","link":"http:\/\/necomplus.com\/en\/necomplus-outsourcer-de-referencia-en-el-i-foro-rent-a-car\/","title":{"rendered":"Necomplus outsourcer de referencia en el I Foro Rent-a-Car"},"content":{"rendered":"<p><strong>Europcar, Autorent, AECOVAL, Fundeun, Esatur y Necomplus esbozaron las claves del sector que tiende hacia la digitalizaci\u00f3n de los servicios y segmentaci\u00f3n de los usuarios para entregarles una experiencia de cliente personalizada.<\/strong><\/p>\n<p>Necomplus particip\u00f3 recientemente en el I Foro del \u201cRent-a-Car en Espa\u00f1a\u201d celebrado en Alicante. Una mesa de debate que cont\u00f3 con Lorenzo Campos &#8211; CEO Necomplus, quien aport\u00f3 al debate, la visi\u00f3n y el <em>know-how<\/em> de la compa\u00f1\u00eda especializada en la prestaci\u00f3n de servicios para el sector.<\/p>\n<p>La jornada, moderada por Miquel Gonz\u00e1lez, director de Alicante Plaza abord\u00f3 la situaci\u00f3n actual del sector en el mercado espa\u00f1ol, cuyo volumen de negocio en los \u00faltimos 5 a\u00f1os ha crecido de manera continuada entre un 4 y un 7%. Idea que Mauro Derqui, presidente de Aecoval (Asociaci\u00f3n Rent a Car de la Comunitat Valenciana) reafirm\u00f3 dado que &#8220;el 43% de los veh\u00edculos matriculados el a\u00f1o pasado eran para los rent a car\u201d, un sector que se postula como vital para el mundo de la automoci\u00f3n.<\/p>\n<p>Esta tendencia de crecimiento prev\u00e9 para 2019 un volumen global de 1.785 millones \u20ac, una importante facturaci\u00f3n que en un 77% corresponde a los ejercicios econ\u00f3micos de un top10 de grandes compa\u00f1\u00edas, un dato m\u00e1s que relevador para un sector formado por m\u00e1s de 2.000 empresas locales. Seg\u00fan Lorenzo Campos \u2013 CEO Necomplus \u201cEste es un claro s\u00edntoma de que el sector va a sufrir un gran cambio, con una gran concentraci\u00f3n empresarial que se va a acentuar en los pr\u00f3ximos a\u00f1os, y donde las marcas deber\u00e1n evaluar las oportunidades de absorber o ser absorbidas\u201d<\/p>\n<p>Necomplus, con m\u00e1s de 25 a\u00f1os de trayectoria como partner de servicios defendi\u00f3 que la respuesta natural del mercado rent-a-car est\u00e1 siendo la de externalizar los servicios a un proveedor especializado, pero no s\u00f3lo en gesti\u00f3n de clientes sino tambi\u00e9n el \u00e1rea de tecnolog\u00eda porque \u201cel proveedor especializado implanta las acciones de forma inmediata, con expertise en procesos que mejoraran sustancialmente la experiencia de los clientes de las marcas a las que representan, lo que le permite a las compa\u00f1\u00edas de renting crecer, no s\u00f3lo sin desenfocar su core, sino adem\u00e1s mejorando su percepci\u00f3n como marca (branding), coment\u00f3 el CEO de Necomplus.<\/p>\n<p>Y es que algunas empresas no consiguen que sus crecimientos continuados en ventas vayan acompa\u00f1ados en paralelo de crecimientos proporcionales de la estructura, como los departamentos de atenci\u00f3n a clientes y reservas, de ah\u00ed que se conviertan en organizaciones poco flexibles, que no cuentan ni con la tecnolog\u00eda adecuada ni con las herramientas para ofrecer la Experiencia de Cliente esperada por un usuario cada vez m\u00e1s informado y exigente. \u201cAlicante es, adem\u00e1s, uno de los destinos con m\u00e1s profesionales que dominen varios idiomas, lo que permite competir en el sector de servicios al turismo al mismo nivel o superior que en Madrid o Barcelona\u201d explicaba Campos. Y es que los datos no dejan lugar a dudas, el sector del renting desde 2017 se mantiene como un servicio asociado al cliente extranjero en un 44%.<\/p>\n<p>Al hilo de lo cual,Carlos Torrente<strong>,<\/strong> director general de Autorent, subray\u00f3 la importancia del sector para el turismo, no en vano en la Comunitat Valenciana el sector rent a car es una herramienta m\u00e1s que se a\u00f1ade al producto tur\u00edstico.<\/p>\n<p>Un ejemplo de las innovaciones que el sector ofrece a sus clientes lo expuso Michel Kisfaludi,&nbsp;director de Operaciones de la Unidad de Negocio Low Cost de Europcar Mobility Group, que explic\u00f3 la novedosa app \u201cKey\u2019n go\u201d a trav\u00e9s de la cual han logrado agilizar sus reservas, as\u00ed como la buena recepci\u00f3n que han tenido los expendedores autom\u00e1ticos de llaves que tienen instalados en algunos aeropuertos, lo que permite ofrecer sus servicios 24h sin obligar al cliente a pasar por sus oficinas del aeropuerto.<\/p>\n<p>Un proveedor especializado como Necomplus ayuda a la expansi\u00f3n internacional de las marcas del sector, da cobertura a los diferentes segmentos de negocio (extranjero, nacional, empresa peque\u00f1a, flotas) as\u00ed como segmenta las diferentes marcas de un mismo grupo empresarial.<\/p>\n<p>Los resultados avalan que desde el backoffice y el front office, Necomplus, mejora en concreto: la satisfacci\u00f3n del cliente, los plazos de resoluci\u00f3n de incidencias y reclamaciones, el ticket medio de ventas gracias a campa\u00f1as de cross sell todo ello en paralelo a la digitalizaci\u00f3n, impulsando la instalaci\u00f3n y mantenimiento de kioscos auto asistidos, de la mano de Asseco,el gigante tecnol\u00f3gico europeo.<\/p>\n<p>En definitiva, un animado foro sobre el renting de veh\u00edculos, desde el vacacional hasta el industrial, en el que tanto marcas, como escuelas y universidades expertas en turismo, como asociaciones representativas como un destacado outsourcer de servicios, debatieron ampliamente sobre el estado del arte del sector y las tendencias que vienen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Europcar, Autorent, AECOVAL, Fundeun, Esatur y Necomplus esbozaron las claves del sector que tiende hacia la digitalizaci\u00f3n de los servicios<\/p>\n","protected":false},"author":1,"featured_media":10982,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[360],"tags":[455,361,456,457],"class_list":["post-13577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar-en","tag-bpo-contact-center-en","tag-necomplus-en-2","tag-outsourcing-en-2","tag-rent-a-car-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - 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